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#customersuccess

How to Build a Business Case for Change? Lessons from an AI-assisted, Hands-on Workshop.

Joshua Greenbaum · December 24, 2025 #cloud, #customersuccess, #digitaltransformation, #ensw, #sap

There’s been no small amount of handwringing in the enterprise software industry about the disconnect between IT and the various lines of business that actually enable a company to do something. As a rule, we all suffer from a collective inability to define a solid set of business cases for taking older software landscapes and […]

No More Customer Successing: Can Zoho Be the Antidote to the Great Customer Success Cover-up?

Joshua Greenbaum · August 9, 2022 #cloud, #customersuccess, #digitaltransformation, #ensw, #erp, #zoho

One of the best things about the enterprise software market is a little upstart called Zoho. This is a company that aspires to be the purveyor of the “operating system of business,” and to a certain extent they’re well on their way to building out a portfolio of enterprise and productivity software that could, at […]

Attention Customers: You’re Responsible for Vendors’ Customer Success Efforts Too. With Proof Points

Joshua Greenbaum · October 28, 2021 #coupa, #customersuccess, #digitaltransformation, #ensw, #erp, #infor, #ravenintel

I admit I’m shamelessly drafting on Jon Reed’s excellent post on customer success proof points by posting this a little ahead of my original schedule, but the timeliness was too good to ignore. The fact that we were both working on this issue from slightly different perspectives was also too good not to acknowledge and […]

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